Beauty and the “Big Green Purse”

October 30, 2014 at 6:31 am Leave a comment

Bringing back an eco-principled beauty post this Throwback Thursday!!

The Big Green Purse Shopping Principles:

1) Buy less.
2) Read the label.
3) Support sustainable standards.
4) Look for third-party verification.
5) Choose fewer ingredients.
6) Pick less packaging.
7) Buy local.

Mythbuster Beauty

Tuesday April 22nd has been designated as Earth Day for 2008. Thousands of individuals and organizations will be taking action to a make positive, healing impact on our world.

This past January, I was able to meet a fascinating and extremely smart woman named Diane MacEachern. Diane MacEachern is the author of, Big Green Purse: Use Your Spending Power to Create a Cleaner, Greener World.” Her book discusses the fact that women make the majority of all purchases, and by their purchasing choices, can make a significant difference in what is being manufactured and protecting our environment.

The Big Green Purse Shopping Principles:

1) Buy less.
2) Read the label.
3) Support sustainable standards.
4) Look for third-party verification.
5) Choose fewer ingredients.
6) Pick less packaging.
7) Buy local.

Diane asks women to take a $1,000 green spending challenge; shifting the money we already…

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