All about Cosmoprof

July 14, 2008 at 11:01 pm 11 comments

Here is a brief summary of my day at Cosmoprof.   

Cosmoprof North America – the only all-encompassing business-to-business beauty trade show event in North America! Organized by product categories, there are four pavilions that cover the entire spectrum of the beauty industry. Visit the Cosmetics Personal Care Pavilion, Packaging, Contract Manufacturing & Private Label, Spa & Wellness and Professional Hair, Nails & Tools to see trends and newness from within all segments of the beauty industry. Strong international participation solidified by the presence of country pavilions give you the global perspective on emerging trends.     

8am-10am  PBA Annual Business Forum (Keynote speakers, James Carville and Mary Matalin)

To be honest, we went to hear the keynote speakers and didn’t know anything about the PBA.  The Professional Beauty Association or PBA is made up of salons, spas, distributors and manufacturers dedicated to improving their individual businesses and the industry as a whole. 

James and Mary were fabulous, witty, and offered keen observations on how this Presidential election is unprecedented and will be referred to historically for generations to come.  The two of them made several cracks at their odd ball relationship.  Mary quoted Dennis Miller when he called her husband, “a snake oil salesman who actually looks like a snake.”

This early morning meeting was the highlight of our entire trip!

10am- 4pm  Cosmoprof

We entered the Mandalay Bay Convention Center to pick up our badges and walked into the white- carpeted immense pavilion with 100’s of booths promoting every type of hair care, nail care, skin care, spa equipment, and salon tools imaginable! 

The exhibitor’s objectives are to get buyers interested in purchasing their product.  Being a beauty blogger and a bit of a beauty product junkie, I was curious about anything that stood out as original and innovative.  Each company wants to stand out with the next big breakthrough product which can differentiate their product from what is already out there.   I observed and admired the hard work that all these exhibitors had put into this show.   And oh-ho baby, this Cosmoprof show did not disappoint!

Here is a list of some of the people I met with and will be reviewing their products in the next few weeks. 

Curly Q and Curls Hair care – visit with Mahisha, who developed a naturally curly hair care line for children and adults.  I cannot wait to try their “Milkshake” leave-in conditioner.

Pencil Me In” Healthy Eyeliner – Linda created a beautiful palette of glide-on eye liners that have a built in pencil sharpener.  Brilliant idea and offers them at a great price ($6 a piece).  I am sending Mo one to review and cannot wait to hear what she has to say about it!

Mommy Makeup with the CEO Debra and Jeremy (many thanks for the VIP pass to Cosmoprof).  Debra developed a goof-proof cosmetic line to assist busy women who want to look their best.  Many of her products are “multi-taskers” and serve more than one purpose to keep our daily beauty routine to a minimum.

Brazilian Keratin Treatment – the founder and beautiful Marcia created an alternative way to smooth and straighten hair temporarily, and claim that this product is safe on all types of chemically treated hair. 

LillyPilly Australia – Simon demonstrated and explained that the antioxidants from the Australian native LillyPilly fruit make this skincare lotion unique.

Cyclic Nano – A collagen based cleanser uses Nano Silver Technology, and claims anti-aging and skin clearing qualities.  I really enjoyed my visit with Edwin and Edward.

Napoleon Perdis – with the gifted Gloria, who is the “Official Makeup Artist” for Napoleon Perdis and gave me a fabulous cosmetic makeover!   She announced that Napoleon Perdis is launching a new television reality show this fall, “Get Your Face On With Napoleon Perdis.”  This show will be searching for a new cosmetic Protégé for the company in the US.   NP has also created a new, more affordable NP “Set” cosmetic line that will soon be sold at Target stores.

Miss Oops! – Makers of Miss Oops ® JAKs TM , the Miss Oops ® Boob Tube TM, and Miss Oops ® Pucker Protector TM.  My 14 year old daughter Amanda put the Boob Tube to work while wearing a sundress yesterday and this product helped cover-up some of her cleavage, and made me feel so much more at ease.

GINGI – their skincare philosophy is that quality and simplicity is the root of success and uses only the purest water and the finest highest quality natural ingredients available.

Cures Skincare by Avance – Denise discussed with me how CURES primary focus is on skin conditions and not on skin types. CURES has created services and treatments that claim to treat the root cause of the condition, offering long-term results.

SK1N Probiotic Systems – a skincare line that is the first to incorporate the use of probiotics to combat acne.

Smart Beauty– Funky and creative temporary and semi-permanent hair color sprays, including a bikini color kit!  I accidentally introduced myself to the women working there as a “beauty booger” instead of a “beauty blogger,” and they didn’t let me live that one down.  Oops!  They gave me some deep russet highlights and made me feel like a million bucks.  They had the coolest buttons at their booth like, “I am a natural blond, and I can prove it!” and “Hell yeah I color my hair!” 😉

Viktoria De’Ann Cosmeceuticals – Viktoria hired a team of chemists that worked for several years to develop a new way to deliver peptides into the skin.  She uses all natural ingredients and has kept her products at reasonable prices.

Goldfaden Skincare a high end skincare line that incorporates Red Tea.

I had such a wonderful time meeting and learning about what these companies had to offer.  In the next few weeks, Mo and I will be using and reviewing these products and let you know what we think about them!

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11 Comments Add your own

  • 1. Xina, Nature's Parlour  |  July 15, 2008 at 3:55 am

    What a great run down of products!

    I’m so pleased you met Mahisha Dellinger of Curls & Curly Q fame. Her products have helped many people particularly mothers of mixed-race children who don’t know how to manage a hair type which is very different to their own.

    I look forward to the reviews that you’ll be doing. I’ve had a look at the Miss Oops link – very fun, very interesting!!

    Great blog – I can’t wait for more updates!

  • 2. Allie  |  July 15, 2008 at 4:37 am

    Sounds as though it was pretty fab – can’t wait to read the reviews! 🙂

  • 3. tracy m  |  July 15, 2008 at 8:33 am

    Oh Jen!!! It sounds divine!! I’m seriously coveting the Brazilian Keratin Treatment to straghten hair- anxious to see how that works. (I know I know, I’m supposed to love my curls- but sometimes they are just so much work…)

    So glad you had such a good time!

  • 4. jen38  |  July 15, 2008 at 9:17 am

    Mahisha and her partner were incredibly nice and have put a great deal of work into their haircare line. I wish everyone could have the opportunity to meet them. (Tracy, I am sending you some Milkshake!)

    Marcia was such a gem! She is a lovely individual. She told me that this treatment lasts for 3 months and does not damage your hair no matter what type or chemical treatments you have had. You don’t have to worry about it “growing out.” I watched them demonstrate this product on a woman and her hair felt so soft and shiny afterwards.

    I feel the same way Tracy about straightening, it would be fun!

  • 5. tracy m  |  July 15, 2008 at 9:19 am

    Is it really expensive, Jen? Because three months of straighter silky hair has me hyperventilating…

  • 6. jen38  |  July 15, 2008 at 9:23 am

    You are too great Tracy! Breathe baby breathe!

  • 7. mo mommy  |  July 15, 2008 at 10:27 am

    Whoa, my head is spinning…So many new things to process. But it’s so great!!!
    Sign me up for next year baby!

  • 8. Delphine  |  July 15, 2008 at 2:57 pm

    looks like it was a great time, I never heard of the first line you mention, Curly Q, sounds perfect for my daughters. thanks for the tip!

  • 9. Jami (a different one)  |  July 15, 2008 at 9:58 pm

    Went over to Miss Oops. Love the say good-bye to panty lines product. LOL!

    The Boob tube looks great. Wish it came in more colors. We’re always trying to find a brown cami to fix the plunging V-necks on all the cute T-shirts.

  • 10. Jami  |  July 16, 2008 at 6:44 am

    Ooooh! I’m so jealous. Next year, I’m there with you. It’s a date!

    The Pencil Me In liners are just wonderful. I bought mine from Coastal Scents… it’s so smooth and luxurious. Can’t wait to hear Mo’s thoughts!

    I am going to check out the Smart Beauty company now and tell them the Beauty Booger sent me. 😉 Those highlights sound right up my alley. I get so bored with my hair and love trying new things to shake it up a bit.

    You are a lucky duck! 😀

  • 11. jen38  |  July 16, 2008 at 9:38 am

    This was a really fabulous event to attend! Megsmakeup reviewed the “nunsies” from Ms. Oops! They are some very smart business women.

    I loved that Smart Beauty’s hair color spray did not have a chemically-weird scent, and they carry every shade of the rainbow! I know that Mo would go wild with this line as well. These products are too much fun to play with!

    Have a great day! – The Beauty Booger


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